Wednesday, January 11, 2012

Free Enrollment

Dear Friends,

It has been exactly two years since we launched “Urdu at Home”. Our main purpose to develop such a comprehensive website was to empower parents and Urdu teachers by giving them a tool that is easy to use at home and in schools. I am glad that we have been able to achieve that purpose with success. Over 5000 students are currently using our program in 21 schools across the globe. In addition to schools hundred of parents have used our program to tutor their children in the “Urdu subject” from the comfort of their homes.

These numbers might not sound a lot especially in a day and age where social networking websites boosts millions of members. However, since our website is a paid service a lot of credit goes to schools and parents for investing in something they really believe in.

In the last two years, I have learned something really important; success of an initiative can't always be measured by the amount of revenue that it generates. In strictly financial terms, our e-learning firm might not even be considered a successful venture but the amount of positive feedback we receive from parents and school teachers in different parts of the world more than offsets the (lack of) financial gains of our initiative. When we launched our Urdu subject tutoring website, there were hardly any websites that offered an organized curriculum that taught Urdu subject from scratch and used voice, interactivity and animations to describe important concepts in granular details (curriculum now covers 5 stages.)

I have received hundred's of emails and messages that are filled with appreciation and encouragement from parents and teachers living in different parts of the world. The feeling of satisfaction and gratitude coming out of these emails can only be experienced and is difficult for me to put into words.

We are often asked (especially by visitors from Pakistan/India) to make our service free since everyone can't afford to pay a monthly membership fee. From the very beginning, it has been our goal to make our service free if we are able to afford the expenses that comes with managing and running our “content loaded” website. Today, I am glad to announce that that we have taken the first significant step toward achieving that goal. We have started offering free enrollment program for our foundational stage. This free enrollment program will allow our members to use our service at home or in schools for no charge. 

We request all our visitors to take advantage of this “Free Enrollment” opportunity and also inform their friends and family members where-ever they are located via social media or emails.

Respects,

Syed H. Abbas

CEO – Urdu at Home